The food-scanning action for eco-responsible consumption
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Date

2019

Location

Avignon

Customer

Green Code

Partners

Mc2 solutions

Green Code is a mobile product scanning application. That is, Green Code allows every consumer to better manage their nutrition. Thus, the Green Code logo represents the action of food-scanning. In addition, the fight against food waste. We have created and developed a visual identity representing these values โ€‹โ€‹of responsible nutrition.

In addition, we had a lot of thought on the user experience (UX) and the user interface (UI). Finally, the visual identity is enhanced with animations. All supported by an original color code.

Pictograms are made to represent the different sections of the application. As well as for the characteristics of the products. Thanks to this it is possible to identify in a few seconds the essential information of the mobile application.